EVE | UX Design Agency Blog

The AI Wearables Problem: Why Smart Glasses Keep Failing (And What UX Strategy Can Learn)

As product design consultants we're watching another tech hype cycle unfold—this time around AI-powered wearables. Google Glass failed. Apple Vision Pro is being discontinued. Yet companies keep pouring billions into smart glasses that users don't want.

Why Dating Apps Are Failing: A UX Design Analysis of the Modern Dating Crisis

As UX consultants, we analyze products to understand why they succeed or fail. Today, we're examining one of the most personal—and broken—digital experiences in modern life: dating apps.

The Roblox Crisis: How UX Design Failures Put Children at Risk

As UX consultants, we analyze products for a living. But sometimes, our work reveals failures so profound they demand immediate attention. Today, we're examining how Roblox—a platform used by millions of children—failed to anticipate and prevent one of the most serious safety crises in gaming history.

Why LinkedIn Feels Broken: A UX Design Analysis from Leading Consultants

Remember when LinkedIn actually helped your career? As UX consultants, we're hearing the same frustration from professionals everywhere: LinkedIn has transformed from an essential networking tool into what many are calling an "anxiety machine."

The State of UX Design in 2025: Why Companies Need Strategic UX Consultants Now More Than Ever

The landscape of user experience design has undergone a seismic shift since 2022. As a leading UX design agency serving Nashville, Chicago, and Detroit, we're seeing firsthand how companies are navigating these changes—and where many are falling short.

Be Forward Thinking: Embrace E-commerce

EVE explains to clients that e-commerce is the future.

What Makes for Good UX Strategy

A strong user experience (UX) is a fundamental part of modern product design. But what exactly goes into creating a UX that not only delights but also retains users?

How Prototyping Saves Time in the Design Process

In the world of product design and development, time is of the essence.

UI UX Strategies for Engagement and Conversion

An intuitive and visually appealing interface shapes how users interact with a product, influencing engagement and usability.

The Role of UX Research in Crafting User-Centric Designs

UX Research is a discipline that combines psychology, technology, and design to discover what makes users tick.

How to Make Enterprise UX Design User-Centric

By prioritizing the needs and workflows of professional users, designers can create intuitive, user-friendly solutions that meet the unique challenges of business environments.

The Key Elements of a Winning UI UX Strategy

A strong UI UX strategy is the foundation of any successful digital product.

The Best Tools for UI UX Prototyping in 2025

As we step into 2025, UI UX tools have evolved, offering ever increasing capabilities to simulate real user experiences, streamline workflows, and foster collaboration across remote teams.

Why UX Testing is Critical

A successful product isn’t just about ideas—it requires a strong focus on user experience.

UX Strategy: Balancing User Needs with Business Objectives

Balancing user needs with business goals is a challenge every company faces. But good UX strategy aligns user needs with business objectives.

Moving Up Google's Search Results

If you want your website to stand out, it's important to stay ahead of your competition when it comes to trends that are affecting Search Engine Optimization (SEO).

The Power of Social Media Marketing

It can at times be hard to understand how something like social media has had such a large impact on the business world. “…Roughly 94% of small businesses use social media as a marketing tool.”

Why Small Screens Turn a Big Profit

In an increasingly mobile-driven marketplace, mobile devices have become the primary platform for viewing online content.

What Makes for Good UX Strategy

A strong user experience (UX) is a fundamental part of modern product design. But what exactly goes into creating a UX that not only delights but also retains users?

Visionary Leaders Create More Impact

Three tips from Steve Jobs, Co-founder of Apple, are explained: Channel your emotions, articulate your vision and lead with purpose.

Get Found Online - 3 Tips for Websites & SEO

Search Engine Optimization is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.

Clarity about your Business and your Website

You’re serious about your business and desire to have a serious web presence. Now what?!

A Breakdown of Customer Experience and User Experience

This week EVE focuses on User Experience (UX) and Customer Experience (CX) interactions.

Your Website Needs a Social Life

Want to push your business ahead of the competition? Focus on Conversion Optimization Rate (CRO) through social media which goes in hand with Search Engine Optimization (SEO).

How to Make Enterprise UX Design User-Centric

By prioritizing the needs and workflows of professional users, designers can create intuitive, user-friendly solutions that meet the unique challenges of business environments.

What Every UXD Should Know About The UX Process

When beginning any User Experience Design project, there are thoughtful approaches to the UX process that delivers a frictionless customer experience.

Amazon Has Disrupted the Grocery Industry

The future is in digital business.

Why Dating Apps Are Failing: A UX Design Analysis of the Modern Dating Crisis

As UX consultants, we analyze products to understand why they succeed or fail. Today, we're examining one of the most personal—and broken—digital experiences in modern life: dating apps.

EVE Builds E-Commerce Site For Detroit Business Owner

Ivan Nasser, Shipmyparts.com owner in Detroit Michigan (MI), has hired EVE – User Experience Design Agency to work on an e-commerce site for replacement parts.

The State of UX Design in 2025: Why Companies Need Strategic UX Consultants Now More Than Ever

The landscape of user experience design has undergone a seismic shift since 2022. As a leading UX design agency serving Nashville, Chicago, and Detroit, we're seeing firsthand how companies are navigating these changes—and where many are falling short.

The Future Workforce: EVE and PXE teaming up in Ferndale, Michigan for Build It

EVE will be going to Ferndale, a suburb of Detroit, Michigan (MI) to work with Pathway |x| Events, (or PXE for short), a workforce development and event design business committed to connecting companies, schools and families to industries in Michigan facing a talent and skills gap.

Using Facebook for Business

Plenty of businesses, small and large alike, run Facebook pages as a means of reaching out to more customers.

Virtual Reality is Here, is Your Business?

Designing for Virtual Reality (VR) is happening faster than expected.

The Most Entrepreneurial Generations: Millennial and Gen-Z

At EVE, we know that there is a new wave of business on the web.

Sketch Helps UX Designers Gain Productivity

Sketch is the efficient design program helping UX designers save hours on projects.

Be Forward Thinking: Embrace E-commerce

EVE explains to clients that e-commerce is the future.

How to Start Up your Startup

If you’re an entrepreneur with an idea for a product or business, trying to see it to its fruition can be a challenge if you are starting from scratch.

EVE Develops CX Plan for Coach Network Site

EVE takes on a new client in Chicago, Illinois (IL) to establish their Customer Experience (CX).

New Tech Agency in Detroit Aims to Encourage and Hire More Women

User Experience (UX), have you considered what this phrase means?

The New Word-of-Mouth: Web Searches

While it is easy for small businesses to get caught up in the running of the business offline and put off thinking about creating a website to establish an online presence, many are starting to realize how important it is to do so.

The Key Elements of a Winning UI UX Strategy

A strong UI UX strategy is the foundation of any successful digital product.

The AI Wearables Problem: Why Smart Glasses Keep Failing (And What UX Strategy Can Learn)

As product design consultants we're watching another tech hype cycle unfold—this time around AI-powered wearables. Google Glass failed. Apple Vision Pro is being discontinued. Yet companies keep pouring billions into smart glasses that users don't want.

Agencies Can Help Support Growth of Social Media

In summary, a social media strategy is how your organization will use social media to achieve its communications aims.

Website Backlinks are Good for Business

In today’s digital age, anyone who wishes to build an online presence has to pay attention to SEO, and one of the ways to do so is to pay attention to create backlinks on your blog and/or website.

The Role of UX Research in Crafting User-Centric Designs

UX Research is a discipline that combines psychology, technology, and design to discover what makes users tick.

Augmented and Virtual Reality Profit Business Future

Virtual Reality (VR) and Augmented Reality (AR) will save you money on hardware, enhance training, education and improve customer service communication.

EVE Helps Client with UX Research and Focus Group

EVE’s client, Pacoto based in Chicago, Illinois (IL) is a coach networking website that offers a broad range of coaches from business to wellness.

Business Advice from Shark Tank Investor Daymond John

At EVE we pay attention and strive to follow the paths of successful entrepreneurs like Daymond John, Shark Tank investor.

Small Businesses and Millennials a Perfect Match

Small businesses have always been an essential part of the U.S. and global economy.

Building the Future of UX: Is the 'AI Designer' Ready?

What we've seen of Generative AI integration in digital products so far has mainly consisted of chatbots and text prompts. But what would it look like if we could use AI integration within our design principles and design systems to enhance large language models (LLMs)?

Hitch Up! Your Business and Technology

With the world of technology growing exponentially, it can be tempting to try and abstain from it and rely on the good old ways of running a business.

Social Media Dependent?

EVE guides clients every step in handling social media platforms.

Overwhelmed With Facebook Posts? Timely Solutions Are Here.

In mid-January, Facebook CEO Mark Zuckerburg posted about a major update to be made to the leading social media platform about the content to be seen on users’ News Feeds.

Google Teaches Businesses To Collaborate

Google wants to help startups and so does EVE.

Why LinkedIn Feels Broken: A UX Design Analysis from Leading Consultants

Remember when LinkedIn actually helped your career? As UX consultants, we're hearing the same frustration from professionals everywhere: LinkedIn has transformed from an essential networking tool into what many are calling an "anxiety machine."

Facebook Blueprint Education Helps with Powerful Marketing Campaigns

Several years ago, Facebook launched Blueprint, a global education and certification program for all marketers.

Small Tweaks, Big Results for Your Website

Websites for any product or service are today’s version of a first impression.

Infographic: A Visual Representation of Web Design/Development Process

EVE has mapped out their User Experience (UX) Process of Web Design and Development with an easy-to-understand infographic.

Want a Great Website? Begin with a Great Survey

User Experience (UX) research is the key to any well functioning website.

How Prototyping Saves Time in the Design Process

In the world of product design and development, time is of the essence.

Your Tech Debt Is Costing You $175,000 Annually—The Fix? Design Systems

The benefits of a design system may be pretty clear to a designer or developer, but how do you make the case for design systems to a C-suite? How do you demonstrate the business value?

Why UX Testing is Critical

A successful product isn’t just about ideas—it requires a strong focus on user experience.

UX Strategy: Balancing User Needs with Business Objectives

Balancing user needs with business goals is a challenge every company faces. But good UX strategy aligns user needs with business objectives.

The Roblox Crisis: How UX Design Failures Put Children at Risk

As UX consultants, we analyze products for a living. But sometimes, our work reveals failures so profound they demand immediate attention. Today, we're examining how Roblox—a platform used by millions of children—failed to anticipate and prevent one of the most serious safety crises in gaming history.

Small Business Success: Design & Technology

“Information technology and business are becoming inextricably interwoven. I don't think anybody can talk meaningfully about one without the talking about the other.” - Bill Gates, Co-Founder and Technology Advisor of Microsoft.

UI UX Strategies for Engagement and Conversion

An intuitive and visually appealing interface shapes how users interact with a product, influencing engagement and usability.

Small Businesses vs. Tech Giants

In today’s tech age, it’s becoming harder, or even impossible, to start a business without going through one or more of the biggest tech companies, namely Amazon, Apple, Facebook or Google.

The Best Tools for UI UX Prototyping in 2025

As we step into 2025, UI UX tools have evolved, offering ever increasing capabilities to simulate real user experiences, streamline workflows, and foster collaboration across remote teams.

The Future of Marketing: AR & VR Technology

The future is in digital business.

Online Presence is Crucial

At EVE we understand that business owners need help with developing an online presence.

Good Design, Better UX

EVE knows your website has to stand out to be informative and provide a superior User Experience.

EVE @Edgebrook Sauganash Chamber of Commerce: Branding for Small Business

Eve Eden, founder of EVE User Experience Design Agency, was invited to speak at a luncheon event at the Polish National Alliance with the Edgebrook Sauganash Chamber of Commerce about branding for small business.

Want Attention? Create a Great Website Intro Video

Business owners should consider the importance of creating an introduction video.

The Automation of the Workforce

In our technology-driven world where cars drive themselves, machines read X-rays and algorithms respond to customer service inquiries, the fear of being replaced by automation is an understandable concern of many.

EVE Equips the Future of Business

Over the past ten years, businesses have shifted their attention online and to their website as the new storefront.